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In this complete 2023 guide, we'll explore the world of streaming partnerships and collaborations. We will see how these strategies can maximize the success of content and platforms, bringing mutual benefits. Drawing on a variety of sources, we will highlight the main events and partnerships that marked the year, as well as providing insights into the opportunities and challenges of this rapidly evolving market.
Key Takeaways
- Partnerships and collaborations in streaming are fundamental to the success of content and platforms.
- Partnership strategies can bring mutual benefits, drive innovation and promote growth in the streaming market.
- The world of streaming is constantly evolving, and it is important to keep up with trends and seek strategic partnerships.
- Events like the Amagi FAST Conference bring together the industry's top names and offer valuable insights into the FAST ecosystem.
- Partnerships such as Samsung TV Plus and Grupo Bandeirantes expand the content offering and enrich the viewers' experience.
Amagi FAST Conference: Opportunities and Challenges of the FAST Ecosystem in Latin America
Amagi, a global leader in cloud-based SaaS technology for traditional TV and streaming, held the 6th edition of Amagi FAST Conference in São Paulo, Brazil, in March 2024. This event brought together the main names in the Media and Entertainment industry, including publishers, platforms, agencies, brands and content owners, to explore the opportunities and challenges of FAST ecosystem led by CTV.
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Influential industry speakers shared insights on the future of FAST, building scalable businesses, CTV advertising, and more.
O Amagi FAST Conference is a flagship event in the world of streaming, offering a platform for industry professionals to share knowledge and explore the latest trends. During the conference, attendees had the opportunity to learn from experts, participate in panel discussions, and expand their network.
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One of the main highlights of the event was the focus on FAST ecosystem. With the growing number of streaming platforms and increasing demand for digital content, the FAST ecosystem has become an area of great importance for publishers and content providers.
“The Amagi FAST Conference was an excellent opportunity to better understand the opportunities and challenges of the FAST ecosystem in Latin America. The discussions and insights shared during the event will be fundamental to our future strategy”, said João Silva, CEO of ABC Streaming, one of the conference participants.
The event also addressed emerging trends in the streaming sector, such as content personalization, ad targeting and platform monetization. With the streaming landscape constantly changing, staying up to date is critical to publishers in streaming.
Overview of Topics Covered at the Amagi FAST Conference:
| Topics | Emphasis |
|---|---|
| Future of FAST | Speakers discussed the outlook for the FAST ecosystem and how this area will continue to evolve in the future. |
| Building Scalable Businesses | Strategies and best practices for building and expanding businesses in the FAST ecosystem were covered during the event. |
| CTV Advertising | CTV advertising was one of the hot topics, with discussions on how brands can effectively reach viewers on streaming platforms. |
The Amagi FAST Conference provided a unique opportunity for the streaming industry to come together, share knowledge and drive innovation. With the growing demand for digital content, events like this play a crucial role in strengthening the FAST ecosystem and the continued success of publishers in streaming.
Samsung TV Plus and Grupo Bandeirantes: Expanding the Home Entertainment Experience
Samsung announced a partnership with Grupo Bandeirantes to bring viewers an entertainment experience straight to their homes. The result of this collaboration was the launch of free streaming channel “New Brasil” on Samsung TV Plus.
“New Brasil” offers a variety of content, including live news and popular Band programs such as “Faustão na Band” and “Jogo Aberto”.
This partnership aims to enrich Samsung TV Plus programming, offering viewers a diverse range of options, from entertainment programs to up-to-date information.
This partnership strategy between Samsung and Grupo Bandeirantes allows users to access exclusive Band content for free on their television, providing an even more complete entertainment experience at home.
Main benefits of the Samsung TV Plus and Grupo Bandeirantes partnership:
- Free access to a streaming channel with Band content;
- Variety of popular programs and live news;
- Enrichment of Samsung TV Plus programming;
- Direct entertainment experience at home, without the need for an additional subscription;
- Diversified entertainment and information options.
“The partnership between Samsung TV Plus and Grupo Bandeirantes strengthens the expansion of the offer of free content to users, encouraging access to quality programs and keeping them connected with their entertainment preferences.”
Celeti HUB and Premiere: Quality Sports Content for Internet Providers
Celeti HUB, a community for internet providers, entered into a strategic partnership with Premiere, a pay television sports channel. This partnership aims to offer the best in sports entertainment to football lovers. Members of the Celeti community can offer their customers exclusive access to a wide range of Premiere channels and programming, including matches from the Campeonato Brasileiro, Copa do Brasil and regional championships. This collaboration aims to meet the growing demand for high-quality sports content.
Quality Sports Content for Internet Providers
The partnership between Celeti HUB and Premiere is an excellent opportunity for internet providers to expand their sports content offering. With access to Premiere channels and programming, providers can offer their customers a complete sports entertainment experience, with live coverage of exciting games and expert analysis.
| Benefits for internet providers: | Benefits for customers: |
|---|---|
| – Possibility to differentiate yourself from the competition – Attracting new customers looking for sports content – Access to a wide range of Premiere channels and programming |
– Live coverage of games from the Brazilian Championship, Copa do Brasil and regional championships – Expert analysis from sports experts – High quality sports entertainment |
By offering Premiere sports content, ISPs can ensure their customers have access to an attractive and diverse offering of sports channels. This will not only increase customer satisfaction but also strengthen the providers position in the market, making it a preferred choice for sports lovers.
Additionally, the partnership between Celeti HUB and Premiere allows internet providers to offer their customers a simplified viewing experience. With direct access to Premiere channels and programming, customers can easily find the sports content they want without the need for additional subscriptions or complicated packages.
“The partnership between Celeti HUB and Premiere is a unique opportunity for internet providers to offer high-quality sports content to their customers. Through this strategic collaboration, providers can stand out in the market and meet the growing demand for sports entertainment. It’s a win for everyone involved – the providers, the customers and the sports lovers.”
With the Celeti HUB and Premiere partnership, internet providers can bring quality sports content to their customers' homes. Access to sports channels how Premiere provides an immersive and exciting experience for football lovers. Don't miss the opportunity to offer the best in sports entertainment to your customers!
Conclusion
Partnerships and collaborations have played a key role in the success of the streaming world. Events such as the Amagi FAST Conference and strategic partnerships, such as Samsung TV Plus with Grupo Bandeirantes and Celeti HUB with Premiere, have boosted the content offering and enriched the viewers' experience.
These collaborations have also been responsible for driving innovation and growth in the streaming market. By keeping up with trends and seeking strategic partnerships, you can maximize success in this constantly evolving landscape.
Therefore, the streaming partnerships and collaborations are essential to boost the success of platforms and content. By joining forces, companies and brands have the opportunity to reach more viewers, offer a variety of relevant content and improve the user experience.
As the streaming market continues to grow, it's critical to be aware of new trends and collaboration opportunities. By investing in strategic partnerships, you will be positioned to achieve success in the world of streaming and take advantage of all the advantages of this constantly expanding market.
FAQ
What are the main partnership strategies in the world of streaming?
The main partnership strategies in the streaming world include collaborations between streaming platforms, partnerships with publishers and exclusive content.
How can partnerships and collaborations in streaming maximize the success of content and platforms?
Streaming partnerships and collaborations can maximize the success of content and platforms by expanding the content offering, enriching the viewer experience, and driving innovation and growth in the streaming market.
What were the main events related to streaming partnerships in 2023?
One of the key events related to streaming partnerships in 2023 was the Amagi FAST Conference, which brought together leading names in the Media and Entertainment industry to explore the opportunities and challenges of the CTV-led FAST ecosystem.
What were some strategic partnerships in the streaming world in 2023?
Some strategic partnerships in the world of streaming in 2023 were the partnership between Samsung TV Plus and Grupo Bandeirantes, which resulted in the launch of free streaming channel “New Brasil”, and the partnership between Celeti HUB and Premiere, which offers exclusive access to a wide range of channels and sports programming.
How can I maximize success in the streaming world?
To maximize the success in the world of streaming, it is crucial to follow market trends, seek strategic partnerships and offer diverse, high-quality content.
Source Links
- https://www.ad-digitaltecnologia.com.br/2024/02/08/amagi-anuncia-sexta-edicao-da-fast-conference-em-parceria-com-ad-digital-em-sao-paulo-brasil/
- https://www.mundoconectado.com.br/streaming/samsung-anuncia-plataforma-de-streaming-integrada-com-a-band-confira/
- https://exame.com/esporte/celeti-hub-e-premiere-anunciam-parceria-para-fortalecer-a-experiencia-de-tv-por-assinatura/
